Shanghai Oriental Pearl Caitouguo Inflatable Installation

Project Overview

This is a limited urban theme project for the Mayday Concert. A giant climbing inflatable of Caitouguo IP is installed at Shanghai Oriental Pearl Tower.

The trendy, cute and sci-fi IP collides with the landmark’s tough architecture, breaking dimensional boundaries. It creates an immersive art check-in spot with strong visual impact, becoming a phenomenal example of urban tourism and top entertainment IP integration.

Core Project Challenges

• Ultra-high Difficulty in Shape & Posture Restoration: Accurately reproduce Caitouguo’s cute mecha look and climbing suspended posture; high difficulty in 3D modeling of special shape.
• High-altitude Installation & Structural Safety: Strict requirements for high-altitude construction, roof load, wind resistance and safety, while protecting the building.
• Long-term Outdoor Stability: Resist strong winds, sunlight and temperature changes; remain stable, non-deforming and weather-resistant for long-term display.
• Visual Scale & Landmark Aesthetic Adaptation: Match the Oriental Pearl’s huge scale, be eye-catching and harmonious with the landmark’s style.

Customized Professional Solutions

• Extreme Refined IP Customization: Full 3D modeling restores Caitouguo’s mecha shape, glowing eyes and posture; zero distortion at large scale with high IP recognizability.
• High-altitude Safety Structure: High-strength thickened outdoor fabric with tear, UV and corrosion resistance. Grid air-beam structure, custom base and windproof system ensure high-altitude safety.
• Trendy Landmark Aesthetic Design: Warm contrasting mecha colors form a strong visual contrast with the Oriental Pearl, creating an unforgettable check-in landmark day and night.
• High-standard Full-process Delivery: Pre-factory safety tests, efficient high-altitude installation, on-site technical support and regular inspections ensure stable and safe operation.

Project Presentation & Influence

The giant Caitouguo inflatable hangs on the Oriental Pearl Tower and went viral online immediately.

It became a top city check-in landmark, attracting fans and citizens, achieving explosive social media spread and massive exposure for the Mayday event with high reputation.

Project Value Summary

This project shows our strength in high-altitude special-shaped inflatables, top entertainment IP customization, large outdoor art decoration and high-difficulty implementation.

It upgrades commercial popularity, art aesthetics and tourism value, setting a benchmark for landmark IP cooperation and high-altitude creative inflatables.